Sweden has change into the most recent territory to order an area model of RuPaul’s Drag Race, the primary from Scandinavia, because the hit format’s producer World of Marvel pushes it at this week’s Mip TV.

Swedish pubcaster SVT commissioned the present and it’ll premiere within the U.S., UK and different territories on WOW Presents Plus, World of Marvel’s SVoD. Native indie Mastiff AB will produce.

Judged by host and co-creator RuPaul Charles, Drag Race is a contest format that sees one Queen eradicated per week after competing in challenges.

The present launched within the U.S. in 2009 however has solely attracted worldwide curiosity prior to now few years and a wealth of native variations are actually being made in Thailand, Chile, Canada, Holland, the UK, Spain, Australia and New Zealand, France, the Philippines, and Italy.

The newest spin-off, UK vs the World, completed on the UK’s BBC Three final month, which introduced collectively Queens from the U.S., UK, Netherlands, Canada and Thailand in a World Cup-style format.

RuPaul exec Fenton Bailey is at Mip TV this week with Sally Miles, who spearheads the format’s worldwide gross sales, and each are chatting with different international patrons about adapting regionally.

Drag Race and the artwork of drag are worldwide phenomena that proceed to draw world viewers, so we’re thrilled to introduce a fierce new group of queens,” mentioned Bailey and fellow World of Marvel founder Randy Barbato. “As our drag household continues to develop, we stay up for watching these new queens sashay onto our screens.”

Drag Race Sweden might be produced together with World of Marvel Productions with Bailey, Charles, Barbato and  Tom Campbell exec producing.




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Londonlad
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